Hundred_NNO Percenters_NP1 Set_VVD HARD_JJ Goals_NN2 Introduction_NN1 People_NN who_PNQS are_VBR 100%_NNU Leaders_NN2 achieve_VV0 greatness_NN1 by_II pushing_VVG past_II the_AT comfort_NN1 zone_NN1 and_CC inspiring_VVG their_APPGE followers_NN2 to_TO do_VDI the_AT same_DA ._. 
Consider_VV0 Oprah_NP1 Winfrey_NP1 ,_, the_AT daughter_NN1 of_IO an_AT1 impoverished_JJ teenage_JJ mother_NN1 in_II rural_JJ Mississippi_NP1 ,_, who_PNQS today_RT is_VBZ one_MC1 of_IO the_AT most_RGT influential_JJ women_NN2 in_II the_AT world_NN1 ;_; Jaime_NP1 Escalante_NP1 ,_, a_AT1 teacher_NN1 who_PNQS captured_VVD the_AT minds_NN2 of_IO "_" unteachable_JJ "_" inner-city_JJ kids_NN2 and_CC filled_VVD them_PPHO2 with_IW the_AT knowledge_NN1 needed_VVD to_TO pass_VVI the_AT AP_NP1 Calculus_NN1 exam_NN1 ;_; and_CC John_NP1 F._NP1 Kennedy_NP1 ,_, who_PNQS rallied_VVD the_AT support_NN1 of_IO a_AT1 frightened_JJ nation_NN1 to_TO put_VVI a_AT1 man_NN1 on_II the_AT moon_NN1 ._. 
If_CS you_PPY look_VV0 behind_II the_AT scenes_NN2 at_II every_AT1 great_JJ accomplishment_NN1 ,_, you_PPY 'll_VM find_VVI a_AT1 challenging_JJ goal_NN1 that_CST tried_JJ and_CC tested_JJ people_NN 's_GE beliefs_NN2 about_II what_DDQ was_VBDZ possible_JJ ._. 
You_PPY 'll_VM also_RR find_VVI a_AT1 person_NN1 or_CC people_NN who_PNQS were_VBDR n't_XX afraid_JJ to_TO meet_VVI ,_, or_CC even_RR surpass_VVI ,_, that_DD1 challenge_NN1 ._. 
And_CC yet_RR ,_, notwithstanding_II the_AT near_JJ perfect_JJ correlation_NN1 between_II great_JJ achievements_NN2 and_CC challenging_JJ goals_NN2 ,_, our_APPGE daily_JJ lives_NN2 are_VBR nearly_RR void_JJ of_IO aspirations_NN2 that_CST test_VV0 our_APPGE limits_NN2 and_CC grow_VV0 our_APPGE character_NN1 ._. 
The_AT reasons_NN2 why_RRQ are_VBR plenty_PN ._. 
We_PPIS2 're_VBR intimidated_VVN by_II ambitious_JJ ,_, challenging_VVG ,_, difficult_JJ goals_NN2 ._. 
We_PPIS2 run_VV0 the_AT risk_NN1 of_IO resistance_NN1 when_CS we_PPIS2 put_VV0 great_JJ demands_NN2 on_II people_NN 's_GE time_NNT1 ,_, energy_NN1 ,_, and_CC talents_NN2 ._. 
We_PPIS2 fear_VV0 that_CST employees_NN2 might_VM interpret_VVI challenges_NN2 that_CST ask_VV0 for_IF more_DAR as_II an_AT1 accusation_NN1 that_CST their_APPGE performance_NN1 to_II date_NN1 has_VHZ been_VBN inadequate_JJ ._. 
Tough_JJ goals_NN2 could_VM expose_VVI weaknesses_NN2 and_CC a_AT1 lack_NN1 of_IO preparation_NN1 ._. 
And_CC ,_, of_RR21 course_RR22 ,_, unequivocal_JJ expectations_NN2 for_IF greatness_NN1 beg_VV0 the_AT question_NN1 ,_, "_" What_DDQ if_CS we_PPIS2 fail_VV0 ?_? "_" 
And_CC that_DD1 question_NN1 ,_, in_II turn_NN1 ,_, forces_NN2 consideration_NN1 of_IO some_DD deeply_RR uncomfortable_JJ choices_NN2 ._. 
Demanding_VVG more_DAR of_IO ourselves_PPX2 and_CC one_PPX121 another_PPX122 is_VBZ scary_JJ in_II an_AT1 era_NN1 where_CS Happiology_NP1 is_VBZ our_APPGE planetary_JJ religion_NN1 and_CC "_" Do_VD0 n't_XX do_VDI today_RT what_DDQ you_PPY can_VM put_VVI off_RP till_II tomorrow_RT "_" is_VBZ our_APPGE planetary_JJ slogan_NN1 ._. 
We_PPIS2 throw_VV0 roadblocks_NN2 in_II31 front_II32 of_II33 100%_NNU Leaders_NN2 who_PNQS would_VM otherwise_RR test_VVI our_APPGE limits_NN2 ._. 
No_AT goal_NN1 can_VM be_VBI approved_VVN until_II every_AT1 resource_NN1 is_VBZ allocated_VVN ,_, every_AT1 milestone_NN1 clarified_VVD ,_, every_AT1 assumption_NN1 tested_VVD ,_, every_AT1 participant_NN1 vetted_VVD ,_, every_AT1 response_NN1 anticipated_VVD ,_, every_AT1 market_NN1 researched_VVN ,_, and_CC every_AT1 skill_NN1 developed_VVD ._. 
We_PPIS2 may_VM be_VBI afraid_JJ of_IO challenge_NN1 ,_, but_CCB ironically_RR ,_, companies_NN2 generally_RR do_VD0 n't_XX die_VVI because_CS they_PPHS2 tackled_VVD a_AT1 challenge_NN1 that_CST was_VBDZ too_RG big_JJ or_CC they_PPHS2 pushed_VVD themselves_PPX2 too_RG hard_RR ._. 
In_II virtually_RR every_AT1 major_JJ business_NN1 failure_NN1 ,_, adhering_VVG to_II the_AT status_NN121 quo_NN122 was_VBDZ the_AT motivation_NN1 behind_II the_AT undoing_NN1 ._. 
Kodak_NP1 did_VDD n't_XX meet_VVI the_AT challenge_NN1 when_CS Fuji_NP1 attacked_VVD ,_, nor_CC did_VDD Sears_NP1 when_RRQ Wal-Mart_NP1 attacked_VVD ._. 
The_AT Big_JJ Three_MC automakers_NN2 have_VH0 made_VVN sticking_VVG to_II the_AT status_NN121 quo_NN122 an_AT1 art_NN1 form_NN1 (_( whether_CSW it_PPH1 's_VBZ union_NN1 contracts_NN2 or_CC high_JJ oil_NN1 prices_NN2 ,_, they_PPHS2 never_RR met_VVN a_AT1 tough_JJ challenge_NN1 they_PPHS2 could_VM n't_XX duck_VVI or_CC postpone_VVI )_) ._. 
How_RGQ many_DA2 different_JJ companies_NN2 were_VBDR "_" status_NN1 quo-ing_NN1 "_" themselves_PPX2 to_II death_NN1 when_CS Google_NP1 first_MD emerged_VVD ?_? 
Or_CC Amazon_NP1 ?_? 
Or_CC Southwest_ND1 ?_? 
Or_CC Microsoft_NP1 ?_? 
Or_CC Dell_NP1 ?_? 
Or_CC Yamaha_NP1 ?_? 
Or_CC Honda_NP1 ?_? 
(_( Please_RR note_VV0 ,_, some_DD of_IO these_DD2 companies_NN2 now_RT face_VV0 significant_JJ challenges_NN2 ._. 
So_RR ask_VV0 yourself_PPX1 ,_, are_VBR they_PPHS2 in_II trouble_NN1 because_CS they_PPHS2 challenged_VVD themselves_PPX2 too_RG much_DA1 or_CC because_CS they_PPHS2 became_VVD enamored_VVD with_IW their_APPGE own_DA success_NN1 and_CC stopped_VVD looking_VVG for_IF greater_JJR challenges_NN2 ?_? )_) 
Before_CS the_AT financial_JJ meltdown_NN1 started_VVD in_II 2008_MC ,_, we_PPIS2 had_VHD years_NNT2 of_IO prosperity_NN1 ._. 
But_CCB we_PPIS2 did_VDD n't_XX "_" think_VV0 big_JJ "_" and_CC push_VV0 ourselves_PPX2 to_TO sacrifice_VVI and_CC grow_VVI ._. 
We_PPIS2 did_VDD n't_XX view_VVI our_APPGE economic_JJ prosperity_NN1 as_II an_AT1 investment_NN1 pool_NN1 that_CST ,_, spent_VVD wisely_RR ,_, could_VM fund_VVI breakthrough_NN1 innovations_NN2 and_CC solve_VVI what_DDQ we_PPIS2 knew_VVD were_VBDR looming_JJ problems_NN2 (_( health_NN1 care_NN1 ,_, social_JJ security_NN1 ,_, a_AT1 crumbling_JJ education_NN1 system_NN1 ,_, global_JJ warming_NN1 ,_, etc_RA ._. )_) ._. 
Instead_RR ,_, we_PPIS2 went_VVD shopping_VVG ._. 
We_PPIS2 focused_VVD on_II feeling_VVG good_JJ rather_II21 than_II22 doing_VDG good_JJ ._. 
We_PPIS2 counted_VVD our_APPGE resources_NN2 instead_II21 of_II22 developing_VVG our_APPGE resourcefulness_NN1 ._. 
Even_RR the_AT financial_JJ collapse_NN1 itself_PPX1 was_VBDZ a_AT1 form_NN1 of_IO embracing_VVG the_AT status_NN121 quo_NN122 ._. 
"_" Smile_VV0 and_CC take_VV0 the_AT money_NN1 "_" became_VVD our_APPGE financial_JJ ethic_NN1 ._. 
Rating_VVG agencies_NN2 did_VDD n't_XX push_VVI themselves_PPX2 to_TO learn_VVI the_AT math_NN1 that_CST would_VM have_VHI allowed_VVN them_PPHO2 to_TO actually_RR do_VDI their_APPGE jobs_NN2 and_CC accurately_RR "_" rate_NN1 "_" assets_NN2 ,_, nor_CC did_VDD banks_NN2 ._. 
How_RGQ many_DA2 financial_JJ executives_NN2 sat_VVD down_RP and_CC pushed_VVD themselves_PPX2 to_TO understand_VVI David_NP1 Li_NP1 's_GE Gaussian_JJ copula_JJ function_NN1 (_( the_AT formula_NN1 that_CST allowed_VVD hugely_RR complex_JJ risks_NN2 to_TO be_VBI modeled_VVN with_IW seemingly_RR more_DAR accuracy_NN1 than_CSN ever_RR before_II )_) so_CS they_PPHS2 might_VM understand_VVI the_AT formula_NN1 's_GE destructive_JJ potential_NN1 ?_? 
How_RGQ many_DA2 homeowners_NN2 built_VVD financial_JJ plans_NN2 around_II disciplined_JJ savings_NN2 instead_II21 of_II22 miraculously_RR ,_, and_CC irrationally_RR ,_, appreciating_VVG housing_NN1 prices_NN2 ?_? 
Yes_UH ,_, companies_NN2 with_IW challenging_JJ goals_NN2 do_VD0 fail_VVI ._. 
But_CCB it_PPH1 's_VBZ rarely_RR the_AT goal_NN1 itself_PPX1 that_CST causes_VVZ the_AT failure_NN1 ._. 
Rather_RR ,_, the_AT failure_NN1 occurs_VVZ in_II communicating_NN1 ,_, executing_VVG ,_, or_CC resourcing_VVG the_AT goal_NN1 ._. 
What_DDQ 's_VBZ more_RRR ,_, companies_NN2 with_IW the_AT guts_NN2 to_TO set_VVI challenging_JJ goals_NN2 that_CST are_VBR bigger_JJR than_CSN themselves_PPX2 typically_RR have_VH0 the_AT cultural_JJ constitution_NN1 to_TO pick_VVI themselves_PPX2 up_RP from_II failure_NN1 and_CC start_VVI again_RT ._. 
Reclaim_VV0 Our_APPGE Heroes_NN2 with_IW Positive_JJ Reinforcement_NN1 Here_RL 's_VBZ a_AT1 shocking_JJ finding_NN1 :_: when_RRQ we_PPIS2 asked_VVD more_DAR than_CSN 5,000_MC employees_NN2 to_TO tell_VVI us_PPIO2 who_PNQS teaches_VVZ them_PPHO2 more_RRR about_II the_AT dos_NN2 and_CC don'ts_NN2 on_II the_AT job_NN1 ,_, the_AT boss_NN1 or_CC fellow_JJ employees_NN2 ,_, 67%_NNU said_VVD they_PPHS2 learn_VV0 more_RRR by_II watching_VVG fellow_JJ employees_NN2 ._. 
This_DD1 should_VM make_VVI you_PPY wonder_VVI :_: what_DDQ do_VD0 your_APPGE employees_NN2 learn_VVI about_II being_VBG a_AT1 Hundred_NNO Percenter_NP1 from_II watching_VVG their_APPGE coworkers_NN2 ?_? 
Let_VV0 me_PPIO1 offer_VVI two_MC very_RG bad_JJ lessons_NN2 that_CST the_AT typical_JJ employee_NN1 is_VBZ learning_VVG every_AT1 single_JJ day_NNT1 ._. 
Lesson_NN1 #1_NNU :_: Being_VBG a_AT1 Hundred_NNO Percenter_NP1 Stinks_VVZ Imagine_VV0 it_PPH1 's_VBZ Friday_NPD1 afternoon_NNT1 at_II 4_MC p.m._RA and_CC you_PPY 've_VH0 got_VVN a_AT1 major_JJ report_NN1 due_JJ on_II Monday_NPD1 at_II 9_MC a.m_RA ._. 
This_DD1 report_NN1 could_VM derail_VVI your_APPGE career_NN1 if_CS it_PPH1 's_VBZ not_XX done_VDN right_RR ,_, and_CC you_PPY 're_VBR going_VVGK to_TO need_VVI some_DD help_NN1 getting_VVG it_PPH1 done_VDN ._. 
It_PPH1 's_VBZ going_VVGK to_TO be_VBI a_AT1 tough_JJ weekend_NNT1 of_IO hard_JJ work_NN1 ,_, but_CCB a_AT1 deadline_NN1 is_VBZ a_AT1 deadline_NN1 ._. 
Whom_PNQO are_VBR you_PPY going_VVGK to_TO turn_VVI to_II for_IF help_NN1 :_: the_AT employee_NN1 who_PNQS gives_VVZ 100%_NNU effort_NN1 or_CC the_AT employee_NN1 who_PNQS gives_VVZ 50%_NNU effort_NN1 ?_? 
Of_RR21 course_RR22 ,_, you_PPY take_VV0 the_AT Hundred_NNO Percenter_NP1 ._. 
When_CS the_AT same_DA situation_NN1 happens_VVZ again_RT next_MD week_NNT1 ,_, who_PNQS do_VD0 you_PPY think_VVI gets_VVZ called_VVN on_II21 to_II22 make_VV0 the_AT painful_JJ sacrifice_NN1 ?_? 
The_AT Hundred_NNO Percenter_NP1 ._. 
And_CC it_PPH1 's_VBZ the_AT Hundred_NNO Percenter_NP1 who_PNQS will_VM get_VVI the_AT call_NN1 the_AT weekend_NNT1 after_CS that_DD1 and_CC the_AT weekend_NNT1 after_II that_DD1 ._. 
Now_RT ,_, answer_VV0 this_DD1 question_NN1 :_: who_PNQS has_VHZ the_AT worst_JJT job_NN1 in_II your_APPGE department_NN1 ?_? 
Say_VV0 it_PPH1 with_IW me_PPIO1 :_: the_AT Hundred_NNO Percenter_NP1 ._. 
There_EX are_VBR two_MC morals_NN2 here_RL :_: First_MD ,_, create_VV0 more_DAR Hundred_NNO Percenters_NP1 (_( just_RR follow_VV0 all_DB the_AT rules_NN2 in_II this_DD1 book_NN1 )_) ._. 
Second_MD ,_, when_CS your_APPGE non_FU --_JJ Hundred_NNO Percenters_NP1 are_VBR looking_VVG at_II your_APPGE Hundred_NNO Percenters_NP1 ,_, they_PPHS2 're_VBR probably_RR not_XX learning_VVG the_AT lesson_NN1 that_CST you_PPY hope_VV0 they_PPHS2 are_VBR ._. 
Instead_RR ,_, they_PPHS2 're_VBR likely_JJ learning_NN1 that_DD1 being_VBG a_AT1 Hundred_NNO Percenter_NP1 is_VBZ hard_JJ and_CC painful_JJ ,_, a_AT1 lesson_NN1 that_CST results_NN2 in_II saying_VVG ,_, "_" No_UH thank_VV0 you_PPY to_II that_DD1 job_NN1 !_! "_" 
Lesson_NN1 #2_NNU :_: The_AT Boss_NN1 Ca_VM n't_XX Tell_VV0 the_AT Difference_NN1 Between_II Hundred_NNO Percenters_NP1 and_CC Fifty_MC Percenters_NP1 Imagine_VV0 you_PPY 've_VH0 got_VVN two_MC employees_NN2 who_PNQS just_RR finished_VVN meeting_VVG a_AT1 deadline_NN1 for_IF a_AT1 very_RG tough_JJ project_NN1 ._. 
Chris_NP1 is_VBZ a_AT1 Hundred_NNO Percenter_NP1 ,_, and_CC he_PPHS1 did_VDD an_AT1 incredible_JJ job_NN1 (_( while_CS giving_VVG 100%_NNU ,_, of_RR21 course_RR22 )_) ._. 
Pat_NP1 is_VBZ a_AT1 Fifty_MC Percenter_NP1 who_PNQS did_VDD a_AT1 passable_JJ job_NN1 (_( no_AT glaring_JJ mistakes_NN2 ,_, just_RR not_XX nearly_RR as_CSA good_JJ a_AT1 job_NN1 as_II the_AT Hundred_NNO Percenter_NP1 )_) ._. 
Now_RT ,_, they_PPHS2 're_VBR both_RR standing_VVG in_II31 front_II32 of_II33 you_PPY waiting_VVG for_IF some_DD feedback_NN1 ._. 
Here_RL 's_VBZ what_DDQ the_AT typical_JJ manager_NN1 says_VVZ ,_, "_" Chris_NP1 and_CC Pat_NP1 ,_, thanks_NN2 for_IF getting_VVG this_DD1 done_VDN on_II time_NNT1 ,_, good_JJ work_NN1 ._. "_" 
What_DDQ did_VDD they_PPHS2 learn_VVI ?_? 
Pat_NP1 learned_VVD that_CST giving_VVG 50%_NNU and_CC doing_VDG passable_JJ work_NN1 is_VBZ totally_RR fine_JJ ._. 
Pat_NP1 's_GE thinking_NN1 ,_, "_" Heck_NN1 ,_, giving_VVG 100%_NNU must_VM be_VBI for_IF chumps_NN2 if_CS we_PPIS2 both_DB2 just_RR got_VVD the_AT same_DA feedback_NN1 ._. "_" 
Chris_NP1 learned_VVD that_CST giving_VVG 100%_NNU does_VDZ n't_XX get_VVI noticed_VVN ,_, and_CC Chris_NP1 's_GE thoughts_NN2 will_VM sound_VVI like_II "_" How_RGQ many_DA2 more_DAR times_NNT2 am_RA I_PPIS1 going_VVGK to_TO give_VVI 100%_NNU when_CS the_AT boss_NN1 seems_VVZ to_TO think_VVI that_CST 50%_NNU is_VBZ every_AT1 bit_NN1 as_RG good_JJ as_CSA 100%_NNU ?_? "_" 
Why_RRQ Are_VBR We_PPIS2 Teaching_VVG These_DD2 Terrible_JJ Lessons_NN2 ?_? 
It_PPH1 's_VBZ easy_JJ to_TO dump_VVI everything_PN1 on_II our_APPGE Hundred_NNO Percenters_NP1 because_CS they_PPHS2 're_VBR ,_, well_RR ,_, Hundred_NNO Percenters_NP1 ._. 
And_CC in_II the_AT short_JJ term_NN1 ,_, developing_VVG more_DAR Hundred_NNO Percenters_NP1 to_TO spread_VVI the_AT load_NN1 seems_VVZ like_II more_DAR work_NN1 than_CSN just_RR abusing_VVG the_AT few_DA2 we_PPIS2 've_VH0 already_RR got_VVN ._. 
Yes_UH ,_, the_AT bill_NN1 will_VM come_VVI due_JJ when_CS those_DD2 Hundred_NNO Percenters_NP1 quit_VVD ,_, but_CCB as_CSA we_PPIS2 've_VH0 seen_VVN in_II other_JJ chapters_NN2 ,_, for_IF many_DA2 folks_NN2 ,_, denial_NN1 ai_FU n't_XX just_RR a_AT1 river_NN1 in_II Egypt_NP1 ._. 
We_PPIS2 also_RR do_VD0 a_AT1 lousy_JJ job_NN1 of_IO distinguishing_VVG between_II Hundred_NNO Percenters_NP1 and_CC everyone_PN1 else_RR ._. 
Largely_RR ,_, this_DD1 is_VBZ because_II21 of_II22 the_AT mothering_NN1 we_PPIS2 got_VVD as_CSA children_NN2 ._. 
Comments_NN2 such_II21 as_II22 "_" Do_VD0 n't_XX make_VVI Pat_NP1 feel_VVI bad_JJ ,_, "_" or_CC "_" Do_VD0 n't_XX play_VVI favorites_NN2 ,_, "_" or_CC "_" Doing_VDG well_RR is_VBZ its_APPGE own_DA reward_NN1 "_" were_VBDR common_JJ refrains_NN2 ._. 
It_PPH1 's_VBZ easy_JJ to_TO let_VVI our_APPGE compensation_NN1 systems_NN2 differentiate_VV0 Hundred_NNO Percenters_NP1 (_( assuming_VVG your_APPGE compensation_NN1 systems_NN2 actually_RR do_VD0 that_DD1 )_) ,_, but_CCB it_PPH1 's_VBZ a_RR21@ lot_RR22 harder_JJR to_TO differentiate_VVI the_AT Hundred_NNO Percenter_NP1 crowd_NN1 when_CS we_PPIS2 've_VH0 got_VVN the_AT whole_JJ department_NN1 standing_VVG around_RP looking_VVG at_II us_PPIO2 ._. 
Of_RR21 course_RR22 ,_, we_PPIS2 're_VBR not_XX allowed_VVN to_TO play_VVI favorites_NN2 on_II the_AT basis_NN1 of_IO race_NN1 ,_, age_NN1 ,_, religion_NN1 ,_, sex_NN1 ,_, sexual_JJ preference_NN1 ,_, health_NN1 status_NN1 ,_, and_CC all_DB the_AT rest_NN1 ._. 
Not_XX only_RR are_VBR leaders_NN2 allowed_VVN to_TO differentiate_VVI your_APPGE Hundred_NNO Percenters_NP1 ,_, but_CCB they_PPHS2 're_VBR also_RR required_VVN to_TO do_VDI so_RR ._. 
Across_II our_APPGE employee_NN1 survey_NN1 database_NN1 ,_, comprising_VVG hundreds_NNO2 of_IO thousands_NNO2 of_IO employee_NN1 survey_NN1 respondents_NN2 ,_, over_RG 70%_NNU of_IO people_NN say_VV0 that_DD1 Hundred_NNO Percenters_NP1 should_VM receive_VVI more_DAR rewards_NN2 and_CC recognition_NN1 than_CSN others_NN2 ._. 
The_AT challenge_NN1 we_PPIS2 've_VH0 got_VVN is_VBZ twofold_RR :_: we_PPIS2 've_VH0 got_VVN to_TO keep_VVI our_APPGE Hundred_NNO Percenters_NP1 continually_RR striving_VVG to_TO give_VVI 100%_NNU ,_, and_CC we_PPIS2 've_VH0 got_VVN to_TO teach_VVI everyone_PN1 else_RR how_RRQ and_CC why_RRQ to_TO become_VVI a_AT1 Hundred_NNO Percenter_NP1 ._. 
In_II the_AT sections_NN2 that_CST follow_VV0 ,_, I_PPIS1 'm_VBM going_VVGK to_TO show_VVI you_PPY ,_, first_MD ,_, how_RRQ to_TO recognize_VVI your_APPGE Hundred_NNO Percenters_NP1 and_CC keep_VVI them_PPHO2 motivated_JJ --_NN1 without_IW throwing_VVG money_NN1 at_II them_PPHO2 ._. 
Second_MD ,_, I_PPIS1 'm_VBM going_VVGK to_TO show_VVI you_PPY how_RRQ to_TO use_VVI a_AT1 related_JJ technique_NN1 to_TO teach_VVI and_CC motivate_VVI everyone_PN1 else_RR to_TO become_VVI a_AT1 Hundred_NNO Percenter_NP1 ._. 
Following_VVG my_APPGE speeches_NN2 that_CST cover_NN1 Hundred_NNO Percenters_NP1 ,_, I_PPIS1 'm_VBM often_RR asked_VVN if_CS there_EX any_DD special_JJ secrets_NN2 my_APPGE trainers_NN2 and_CC I_PPIS1 use_VV0 when_RRQ we_PPIS2 implement_VV0 these_DD2 techniques_NN2 with_IW our_APPGE clients_NN2 ._. 
The_AT answer_NN1 is_VBZ yes_UH ,_, but_CCB let_VV0 me_PPIO1 offer_NN1 a_AT1 caveat_NN1 :_: each_DD1 of_IO our_APPGE clients_NN2 is_VBZ a_RR21 little_RR22 different_JJ ._. 
For_IF some_DD organizations_NN2 ,_, we_PPIS2 develop_VV0 their_APPGE employee_NN1 survey_NN1 ;_; for_IF others_NN2 ,_, we_PPIS2 handle_VV0 their_APPGE leadership_NN1 training_NN1 ;_; for_IF some_DD ,_, we_PPIS2 're_VBR doing_VDG 360&deg;_NNU leadership_NN1 assessments_NN2 ,_, or_CC we_PPIS2 might_VM be_VBI designing_VVG their_APPGE Hundred_NNO Percenter_NP1 performance_NN1 appraisal_NN1 ;_; and_CC for_IF others_NN2 still_RR ,_, we_PPIS2 revamp_VV0 all_DB their_APPGE goals_NN2 and_CC goal-setting_JJ processes_NN2 ._. 
And_CC ,_, of_RR21 course_RR22 ,_, for_IF some_DD clients_NN2 ,_, we_PPIS2 do_VD0 everything_PN1 ._. 
Lesson_NN1 #1_NNU :_: Make_VV0 Every_AT1 Goal_NN1 HARD_RR If_CS you_PPY get_VV0 no_AT other_JJ lesson_NN1 from_II this_DD1 book_NN1 ,_, take_VV0 away_RL the_AT idea_NN1 that_CST your_APPGE goals_NN2 need_VV0 to_TO be_VBI HARD_JJ ._. 
And_CC that_DD1 means_VVZ everybody_PN1 's_GE goals_NN2 ._. 
If_CS you_PPY 're_VBR the_AT CEO_NN1 ,_, you_PPY ca_VM n't_XX ask_VVI your_APPGE employees_NN2 to_TO achieve_VVI HARD_JJ goals_NN2 if_CS your_APPGE goals_NN2 are_VBR n't_XX HARD_JJ ._. 
The_AT same_DA goes_VVZ for_IF trustees_NN2 ,_, vice_JJ presidents_NN2 ,_, managers_NN2 ,_, supervisors_NN2 ,_, and_CC team_NN1 leaders_NN2 ._. 
The_AT very_RG first_MD step_NN1 I_PPIS1 suggest_VV0 you_PPY take_VV0 is_VBZ to_TO review_VVI all_DB your_APPGE goals_NN2 and_CC see_VVI if_CSW they_PPHS2 meet_VV0 the_AT HARD_JJ goal_NN1 criteria_NN2 outlined_VVN in_II Chapter_NN1 1_MC1 ._. 
If_CS not_XX ,_, rewrite_VV0 them_PPHO2 ._. 
And_CC yes_UH ,_, you_PPY are_VBR allowed_VVN (_( and_CC in_II fact_NN1 obligated_VVD )_) to_TO rewrite_VVI your_APPGE goals_NN2 throughout_II the_AT year_NNT1 ._. 
Lesson_NN1 #2_NNU :_: Integrate_VV0 HARD_JJ Goals_NN2 into_II Performance_NN1 Management_NN1 Once_CS you_PPY 've_VH0 made_VVN sure_JJ that_CST you_PPY 've_VH0 got_VVN HARD_JJ goals_NN2 ,_, take_VV0 it_PPH1 one_MC1 step_NN1 further_RRR ._. 
Integrate_VV0 those_DD2 goals_NN2 into_II every_AT1 nook_NN1 and_CC cranny_NN1 of_IO your_APPGE organization_NN1 ,_, including_II your_APPGE performance_NN1 management_NN1 systems_NN2 (_( e.g._REX ,_, performance_NN1 appraisals_NN2 )_) ._. 
In_II Chapter_NN1 5_MC ,_, I_PPIS1 showed_VVD you_PPY a_AT1 technique_NN1 called_VVN Word_NN1 Pictures_VVZ that_CST we_PPIS2 use_VV0 to_TO develop_VVI Hundred_NNO Percenter_NP1 Performance_NN1 Appraisals_NN2 (_( you_PPY can_VM learn_VVI even_RR more_RRR about_II it_PPH1 on_II our_APPGE Web_NN1 site_NN1 )_) ._. 
Do_VD0 n't_XX set_VVI HARD_JJ goals_NN2 and_CC then_RT evaluate_VV0 your_APPGE folks_NN2 using_VVG an_AT1 entirely_RR different_JJ set_NN1 of_IO criteria_NN2 ._. 
If_CS you_PPY want_VV0 Hundred_NNO Percenters_NP1 ,_, evaluate_VV0 ,_, reward_NN1 ,_, and_CC coach_VV0 people_NN using_VVG your_APPGE HARD_JJ goals_NN2 ._. 
Lesson_NN1 #3_NNU :_: Measure_VV0 Whether_CSW You_PPY Have_VH0 a_AT1 Hundred_NNO Percenter_NP1 Culture_NN1 Employee_NN1 surveys_NN2 ,_, if_CS they_PPHS2 're_VBR well_RR designed_VVN ,_, can_VM be_VBI great_JJ tools_NN2 for_IF telling_VVG you_PPY whether_CSW31 or_CSW32 not_CSW33 you_PPY have_VH0 a_AT1 Hundred_NNO Percenter_NP1 culture_NN1 (_( and_CC what_DDQ steps_VVZ you_PPY need_VV0 to_TO take_VVI to_TO get_VVI one_MC1 )_) ._. 
However_RR ,_, most_DAT surveys_NN2 are_VBR terribly_RR designed_VVN ._. 
So_RR ,_, first_MD ,_, read_VVD the_AT Appendix_NN1 ,_, called_VVN "_" Why_RRQ 5-Point_JJ Scales_NN2 Do_VD0 n't_XX Work_NN1 (_( and_CC Other_JJ Problems_NN2 with_IW Employee_NN1 Surveys_NN2 )_) ._. "_" 
This_DD1 will_VM give_VVI you_PPY the_AT techniques_NN2 you_PPY need_VV0 to_TO design_VVI a_AT1 great_JJ employee_NN1 survey_NN1 ._. 
Second_MD ,_, survey_VV0 your_APPGE employees_NN2 (_( as_CS31 long_CS32 as_CS33 it_PPH1 's_VHZ been_VBN at_RR21 least_RR22 six_MC months_NNT2 since_CS your_APPGE last_MD survey_NN1 ,_, you_PPY 're_VBR in_II the_AT clear_JJ )_) ._. 
If_CS you_PPY asked_VVD your_APPGE employees_NN2 if_CS they_PPHS2 're_VBR "_" satisfied_JJ ,_, "_" but_CCB if_CS you_PPY did_VDD n't_XX ask_VVI if_CSW they_PPHS2 're_VBR giving_VVG 100%_NNU or_CC if_CS their_APPGE boss_NN1 is_VBZ pushing_VVG them_PPHO2 to_TO achieve_VVI greatness_NN1 ,_, then_RT you_PPY probably_RR did_VDD n't_XX learn_VVI anything_PN1 that_CST 's_VBZ going_VVGK to_TO help_VVI you_PPY build_VVI a_AT1 Hundred_NNO Percenter_NP1 culture_NN1 ._. 
Not_XX only_RR do_VD0 you_PPY need_VVI some_DD useful_JJ data_NN ,_, but_CCB there_EX is_VBZ simply_RR no_AT faster_JJR way_NN1 to_TO communicate_VVI your_APPGE Hundred_NNO Percenter_NP1 desires_NN2 than_CSN by_II asking_VVG some_DD great_JJ questions_NN2 on_II an_AT1 employee_NN1 survey_NN1 ._. 
(_( Remember_VV0 ,_, every_AT1 question_NN1 you_PPY ask_VV0 communicates_VVZ what_DDQ you_PPY believe_VV0 as_II a_AT1 leader_NN1 ._. )_) 
